About Us

Who are Coacto?

Coacto are a Gloucestershire based company, working with Salesforce companies in the local area and across the UK. If you are a Salesforce user, partner, consultant or new to Salesforce we’d love to hear from you. Why not come along to one of our User Group events and meet us in person!

Not sure if a Salesforce consultant is right for you? We’ve tried to explain the difference it could make for you and your business here.

What’s in a name?

Our founder came across Coacto when researching names for a possible company rebranding.  That idea was shelved, but the name was stored away and when the time came for something new, Coacto was born.

Coacto is Latin for compel.  The idea of making something happen, like making your own weather, resonated strongly.  This seemed entirely appropriate for a consulting services company where consultancy and client should collaborate together to achieve an agreed outcome.  Looking at this another way, it is like co-operation, co-opting or co-workers, but here co – acting, together.  Co-acto.


The Salesforce eco-system is not just about technology, it is about trust, customer success, innovation and equality.  These four values represent Salesforce Ohana – a Hawaiian word for intentional family which becomes the foundation for decisions, actions and communication.

Marc Benioff, co-founder and co-CEO of Salesforce has said that the business of business is improving the state of the world.

We completely agree and we work hard to try and achieve this through our work, our culture and our people.