{"id":2455,"date":"2021-08-04T12:23:56","date_gmt":"2021-08-04T11:23:56","guid":{"rendered":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/?p=2455"},"modified":"2021-08-04T12:23:58","modified_gmt":"2021-08-04T11:23:58","slug":"official-partners-of-team-gb","status":"publish","type":"post","link":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/","title":{"rendered":"Salesforce UK: Official Partners for Team GB"},"content":{"rendered":"\n<p>We\u2019ve spent the past week fully inspired by the efforts of <a href=\"https:\/\/www.teamgb.com\/\">Team GB<\/a> at the <a href=\"https:\/\/olympics.com\/tokyo-2020\/en\/\">Tokyo 2021 Olympics<\/a> and we\u2019re delighted that our friends at <a href=\"https:\/\/www.salesforce.com\/uk\/?ir=1\">Salesforce<\/a> have been working to bring the fans and the athletes closer together than ever before.<\/p>\n\n\n\n<p>The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB where they\u2019ll deliver marketing programs for fans and Team GB olympians to connect and engage. What\u2019s more is they also announced as part of NBCUniversal\u2019s bespoke Olympics partnership, that they\u2019ll activate campaigns across Sky Europe including Great Britain over the next seven years.<\/p>\n\n\n\n<p>As part of this new prestigious marketing partnership, Salesforce is expected to engage with millions of sporting fans from around the world encouraging the development of the most engaging fan community for Great Britain. Partnering with Team GB, Salesforce will use data to create hubs and visualisations for fans to engage with. Our favourite GB athletes will also be encouraged to get involved through the online learning platform, <a href=\"https:\/\/trailhead.salesforce.com\/en\">Trailhead<\/a> and encouraged to upskill during and after their triumphant athletic careers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"477\" src=\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Team-GB.png\" alt=\"\" class=\"wp-image-2456\" srcset=\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Team-GB.png 1024w, https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Team-GB-300x140.png 300w, https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Team-GB-768x358.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>President and CEO, Salesforce UKI, Zahra Bahrololoumi said \u201cOur mission at Salesforce is to help customers achieve success from anywhere. We\u2019re incredibly proud to support Team GB by helping them do the same \u2014 engaging with their fans around the world.\u201d<\/p>\n\n\n\n<p>Andy Anson, British Olympic Association CEO also commented \u201cEngaging with Team GB fans through an effective data strategy is at the heart of our plans for the next Olympic cycle. Working with a market leader like Salesforce is incredibly exciting for the BOA. We really couldn\u2019t ask for a better equipped partner, whose expertise in this field will help drive the BOA forward and we\u2019re excited to get started.\u201d<\/p>\n\n\n\n<p>This exciting announcement builds on Salesforce\u2019s <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2021\/06\/16\/salesforce-partners-with-team-usa-olympic-and-paralympic-games-nbcuniversal\/\">multi-year partnership<\/a> with Team USA and the LA28 Olympic and Paralympic Games. As a Founding Partner of the LA28 Olympic and Paralympic Games, Salesforce will provide Salesforce Customer 360 technology to deliver an engaging fan and athlete digital experience over the next seven years.Want to discover more about the Salesforce UK and Team GB partnership? Head over to Salesforce.com <a href=\"https:\/\/sforce.co\/371wLpG\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve spent the past week fully inspired by the efforts of Team GB at the Tokyo 2021 Olympics and we\u2019re delighted that our friends at Salesforce have been working to bring the fans and the athletes closer together than ever before. The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB where they\u2019ll deliver marketing programs for fans and Team [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[13,31,11,32,37],"class_list":["post-2455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-coacto","tag-coacto-consulting","tag-salesforce","tag-salesforce-ohana","tag-salesforce-partner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Salesforce UK: Official Partners for Team GB | Coacto Consulting<\/title>\n<meta name=\"description\" content=\"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salesforce UK: Official Partners for Team GB | Coacto Consulting\" \/>\n<meta property=\"og:description\" content=\"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\" \/>\n<meta property=\"og:site_name\" content=\"Coacto Consultants\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-04T11:23:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-04T11:23:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Blog-Header_TeamGB.png\" \/>\n\t<meta property=\"og:image:width\" content=\"940\" \/>\n\t<meta property=\"og:image:height\" content=\"788\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Paul Harris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul Harris\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\"},\"author\":{\"name\":\"Paul Harris\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/bdcc18fee204ba3815045cbb826adb41\"},\"headline\":\"Salesforce UK: Official Partners for Team GB\",\"datePublished\":\"2021-08-04T11:23:56+00:00\",\"dateModified\":\"2021-08-04T11:23:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\"},\"wordCount\":372,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization\"},\"keywords\":[\"Coacto\",\"Coacto Consulting\",\"Salesforce\",\"Salesforce Ohana\",\"Salesforce Partner\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\",\"url\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\",\"name\":\"Salesforce UK: Official Partners for Team GB | Coacto Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#website\"},\"datePublished\":\"2021-08-04T11:23:56+00:00\",\"dateModified\":\"2021-08-04T11:23:58+00:00\",\"description\":\"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Salesforce UK: Official Partners for Team GB\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#website\",\"url\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/\",\"name\":\"Coacto Consultants\",\"description\":\"Delivery Salesforce systems that align with your business goals.\",\"publisher\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization\",\"name\":\"Coacto Consultants\",\"url\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2020\/11\/Coacto-Animated-Logo-100-x-50-1.gif\",\"contentUrl\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2020\/11\/Coacto-Animated-Logo-100-x-50-1.gif\",\"width\":100,\"height\":50,\"caption\":\"Coacto Consultants\"},\"image\":{\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/bdcc18fee204ba3815045cbb826adb41\",\"name\":\"Paul Harris\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/98e04fd0e377b705b6ce277b38fcb6746f6e56066d48cb57f860b5f571a85436?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/98e04fd0e377b705b6ce277b38fcb6746f6e56066d48cb57f860b5f571a85436?s=96&d=mm&r=g\",\"caption\":\"Paul Harris\"},\"url\":\"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/author\/coacto_editor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Salesforce UK: Official Partners for Team GB | Coacto Consulting","description":"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"Salesforce UK: Official Partners for Team GB | Coacto Consulting","og_description":"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.","og_url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/","og_site_name":"Coacto Consultants","article_published_time":"2021-08-04T11:23:56+00:00","article_modified_time":"2021-08-04T11:23:58+00:00","og_image":[{"width":940,"height":788,"url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2021\/08\/Blog-Header_TeamGB.png","type":"image\/png"}],"author":"Paul Harris","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Paul Harris","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#article","isPartOf":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/"},"author":{"name":"Paul Harris","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/bdcc18fee204ba3815045cbb826adb41"},"headline":"Salesforce UK: Official Partners for Team GB","datePublished":"2021-08-04T11:23:56+00:00","dateModified":"2021-08-04T11:23:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/"},"wordCount":372,"commentCount":0,"publisher":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization"},"keywords":["Coacto","Coacto Consulting","Salesforce","Salesforce Ohana","Salesforce Partner"],"articleSection":["Blog"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/","url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/","name":"Salesforce UK: Official Partners for Team GB | Coacto Consulting","isPartOf":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#website"},"datePublished":"2021-08-04T11:23:56+00:00","dateModified":"2021-08-04T11:23:58+00:00","description":"The world\u2019s number one CRM provider, Salesforce announced a long-term marketing partnership with Team GB.","breadcrumb":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/official-partners-of-team-gb\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/"},{"@type":"ListItem","position":2,"name":"Salesforce UK: Official Partners for Team GB"}]},{"@type":"WebSite","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#website","url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/","name":"Coacto Consultants","description":"Delivery Salesforce systems that align with your business goals.","publisher":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#organization","name":"Coacto Consultants","url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/logo\/image\/","url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2020\/11\/Coacto-Animated-Logo-100-x-50-1.gif","contentUrl":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-content\/uploads\/2020\/11\/Coacto-Animated-Logo-100-x-50-1.gif","width":100,"height":50,"caption":"Coacto Consultants"},"image":{"@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/bdcc18fee204ba3815045cbb826adb41","name":"Paul Harris","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/98e04fd0e377b705b6ce277b38fcb6746f6e56066d48cb57f860b5f571a85436?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/98e04fd0e377b705b6ce277b38fcb6746f6e56066d48cb57f860b5f571a85436?s=96&d=mm&r=g","caption":"Paul Harris"},"url":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/author\/coacto_editor\/"}]}},"_links":{"self":[{"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/posts\/2455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/comments?post=2455"}],"version-history":[{"count":1,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/posts\/2455\/revisions"}],"predecessor-version":[{"id":2458,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/posts\/2455\/revisions\/2458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/media\/2457"}],"wp:attachment":[{"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/media?parent=2455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/categories?post=2455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coacto.co.uk\/pre-prod-sandbox\/wp-json\/wp\/v2\/tags?post=2455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}